Privacy Policy
Last updated: August 3, 2025

This Privacy Policy describes how Smikee Limited ("we", "us", or "our") collects, uses, and shares your personal information when you visit or make a purchase from italiva.com (the "Site") or otherwise interact with our services (collectively, the "Services").


1. Information We Collect

a) Information You Provide to Us

When you use our Services, we collect personal information you provide directly to us, including:

  • Name, shipping and billing address

  • Email address and phone number

  • Payment and order details (via our payment processors)

  • Account information (if you create one)

  • Any information you submit through contact forms or customer support

b) Information We Collect Automatically

When you visit the Site, we automatically collect certain information about your device and usage. This includes:

  • IP address and general geolocation

  • Browser type and version

  • Device type, OS, language settings

  • Pages visited, time spent, referring URLs

  • Shopping cart activity

We collect this data using cookies, pixels, and similar technologies (see Section 5).

c) Information from Third Parties

We may receive information from third parties such as:

  • Shopify (our ecommerce platform)

  • Payment processors (e.g., credit card or PayPal)

  • Advertising or analytics partners (e.g., Google, Meta)


2. How We Use Your Information

We use your personal information for the following purposes:

  • To process and fulfill orders: including payment, shipping, returns, and order confirmation.

  • To communicate with you: including transactional emails, customer support, and account updates.

  • For marketing: to send you promotional offers or display relevant ads, only if permitted under applicable law.

  • To improve our Services: including analyzing site traffic and shopping behavior.

  • To ensure security and prevent fraud: including monitoring for suspicious activity.

  • To comply with legal obligations: including tax, accounting, and regulatory requirements.


3. Legal Basis for Processing (for EEA/UK Residents)

If you are located in the European Economic Area (EEA) or the United Kingdom, we process your personal data under the following lawful bases:

  • Performance of a contract

  • Compliance with a legal obligation

  • Our legitimate interests (e.g., fraud prevention, improving services)

  • Your consent (for email marketing or certain cookies)


4. How We Share Your Information

We may share your personal information with:

  • Service providers: Shopify, payment processors, shipping partners, email service providers.

  • Analytics & marketing partners: including Google Analytics and Meta/Facebook.

  • Authorities: where required by law, subpoena, or legal process.

  • Corporate transfers: in case of a sale, merger, or acquisition.

We do not sell your personal data.


5. Cookies & Tracking Technologies

We use cookies and similar tracking technologies to:

  • Operate and maintain our Site

  • Analyze traffic and performance

  • Personalize content and offers

You can manage cookie preferences via your browser. Blocking cookies may affect your experience. For details, see Shopify's cookie policy: https://www.shopify.com/legal/cookies


6. Retention of Data

We retain your personal data only as long as necessary to:

  • Provide our Services

  • Comply with legal requirements

  • Resolve disputes and enforce agreements

When no longer needed, we securely delete or anonymize your information.


7. Data Security

We take appropriate technical and organizational measures to protect your personal information. However, no online system is completely secure. Please do not send sensitive information via unencrypted channels (e.g., plain email).


8. Your Rights

Depending on your jurisdiction, you may have the following rights:

  • Right to access your personal data

  • Right to correction of inaccurate data

  • Right to deletion of your information

  • Right to data portability

  • Right to opt out of targeted advertising or data sharing

  • Right to withdraw consent

  • Right to restrict or object to processing

  • Right to lodge a complaint with a supervisory authority

To exercise your rights, contact us at: support@italiva.com. We may need to verify your identity before fulfilling your request.


9. Third-Party Links

Our Site may contain links to external websites we do not control. We are not responsible for the privacy practices of such third-party sites.


10. Children’s Privacy

Our Services are not intended for children under 16. We do not knowingly collect personal data from children. If you believe a child has provided us data, please contact us for deletion.


11. International Transfers

We may store and process your data outside your country (e.g., Hong Kong, U.S., EU). If you are in the EEA/UK, we use standard contractual clauses or similar legal mechanisms to protect your data.


12. Updates to This Policy

We may update this Privacy Policy to reflect changes in practices or legal requirements. Updates will be posted on this page with the "Last updated" date. We encourage you to review this page regularly.


13. Contact Us

If you have questions or requests regarding this Privacy Policy or your data, please contact:

Smikee Limited
Email: support@italiva.com
Website: https://italiva.com